Hip Recall 101
Keeping it Simple - Stupid!

Introduction

I recently chose Hip Recall 101 for the HRRH.com Twitter username… for a reason.

As part of building HRRH.com I studied Facebook, Twitter and quite a few blogs over many months to better understand the hip replacement & hip recall online landscape:

  • Who is out there?
  • What agendas are being pursued?
  • What messages are being pushed about?
  • How and why are companies and individuals using social media?

What seems clear is that there is a cacophony of voices; bewildering and almost deafening; mixed messages; almost an information overload. I was left wishing I had landed on a page offering just hip recall basics - truly Hip Recall 101.

The impression I have formed is that most 'publishers' on social media seem to think that the smart approach is to post or 'speak' as often as possible, regardless of quality or whether you actually have anything of real value or relevance to say.

Twitter & Facebook - Hip Recall Help or Hindrance?

I recently set up a Twitter account under the name Hip Recall 101 - to spread the word about HRRH.com.

Rather than just jump in and start to 'transmit', I plan to take what I hope will prove to be a smarter approach, focusing only on high quality and relevant comments & updates.

In the context of a hip replacement recall, it seems to me that social media is a mixed blessing.

On a positive note, social media is:

  • Powerful: it has global & local reach, and almost instant impact
  • Great for sharing information - to raise visibility of issues
  • Excellent for building communities
  • Well suited to mobilise people for a good cause
  • Useful to create, develop & maintain support networks

The negatives include:

  • Bias can creep in - it is sometimes difficult to determine how objective or otherwise someone is based on limited information, for example a long succession of tweets, each by definition no longer than 140 characters!
  • Agendas - companies, professionals and other businesses will often use social media to promote their interests. This is fine of course, but there's always an angle and an agenda - which needs to be clearly stated and understood
  • Talk is cheap… and unfortunately all too often 'throw away'
  • The massive volume of Tweets and Facebook Likes / comments, make it difficult to know what is high quality and what is rubbish / noise… and keeping up to date can turn in to a full time job

Who is 'Out There'? - with What Agenda?

Those with an interest in Hip Recall using social media seem to fall in to one of the following categories:

  • Hip Manufacturers - mostly straightforward corporate sponsored Facebook pages. Used as part of standard corporate branding and engagement with stakeholders; not typically used to manage messages related specifically to hip recall
  • Lawyers searching for new clients - people injured as a consequence of a hip replacement procedure
  • Bloggers: either recipients of recalled implants or news people / reporters: well intentioned but all too often the blogs lack structure; have no clear focus; are rambling - with indecipherable messages
  • Claims handling companies acting for hip implant manufacturers
  • Intermediaries. Companies acting independently, but on a 'fishing expedition' - trying to engage with people who believe they have been injured by a hip implant, in order to earn a commission for introducing them either to a lawyer or to a claims handling company

Hip Recall 101 - Caution & Common Sense

Sometimes real world 'common sense' and good judgement can get lost when people get subsumed in the virtual, online networks of social media.

This can introduce a number of very real risks for any one trying to manage a hip recall injury and get compensation in a hip implant recall case.

Two risks that immediately spring to mind are as follows:

1. Protect your Privacy

Don't post your name and / or information about your specific case online, for example on Twitter, Facebook or in a blog. Doing so introduces potential risks that could prejudice the outcome of any legal action.

If an injured party posts information about his injury or condition online then this could potentially be picked up and used as evidence by a defence lawyer.

Typically when people injured by a hip implant post online, they (quite rightly) are not thinking ahead - about due legal process; nor are they anticipating that the outcome of any potential future legal action could turn on what they write online and the way it is written - style, tone, language, apparent attitude.

Increasingly people's online activities are starting to impinge on real world situations, decisions and outcomes. We would all do well to remember that what we do online is as real as what we do at home, in an office, in a hospital or in the street.

2. Trust ONLY your Professional Advisers

When swimming around in 'online soup' (social media generally), people naturally seek to build relationships and through time can start to feel that they have developed a relationship of 'trust' with a particular online persona or entity.

This can be quite dangerous - just because a company or individual has a large number of followers on Twitter, or a large number of 'Likes' on Facebook, does not (necessarily) mean they are a credible source of information, or that they have your best interests at heart when they post or act.

Make decisions for yourself based ONLY on advice from trusted professionals, appointed by you to act in your best interest, not based on what you read on the internet. You should be guided by your:

  • Orthopedic surgeon
  • Family doctor
  • Lawyer
  • Professional Financial Adviser

… not by chatter on the internet.

Summary

My intended approach with HRRH.com is to try not to add to the noise 'out there'.

As the Twitter name Hip Recall 101 suggests, through the HRRH.com site and any supplementary use of social media, I aim to provide a set of coherent, straightforward and understandable resources.

The objective of this site, and Hip Recall 101 on Twitter, is to help people simplify what can be quite a complex challenge - namely trying to achieve the best possible health and financial outcomes from a hip recall injury / situation.

I liken it to taking the way of the tortoise, rather than the hare:

  • Slow & steady
  • Keeping it simple
  • Strong words, softly spoken

My commitment is to focus only on high quality, practical and relevant information, tools & resources. I'll only update or comment when there is something of value to say… truly Hip Recall 101.




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